Job description
The Opportunity:
JVM Realty is seeking a driven Leasing and Marketing Manager to join the corporate Marketing & Sales team. You will be responsible for developing and executing marketing campaigns and strategies that drive leasing traffic and support revenue growth. We are looking for a highly organized individual who is self-motivated, a collaborative team player, and experienced in managing various paid lead sources and social media channels with an analytical mindset. The ideal candidate should enjoy tackling problems, be comfortable seeking guidance when needed, and have a strong desire to contribute to maintaining The JVM Way and ensuring the integrity of our processes.
- Develop and execute leasing and marketing plans for each property in the portfolio.
- Collaborate with VP of Marketing & Sales and the Regional team on sales strategies to support site teams to achieve leasing traffic and revenue goals.
- Manage digital marketing campaigns on various platforms, including social media, ILS’, website, email and paid advertising.
- Analyze marketing and sales data and report on effectiveness, adjusting plans as needed.
- Collaborate with Marketing Communications Specialist and property management teams to ensure consistent branding and messaging.
- Stay current on market trends and adjust marketing plans accordingly.
- Participate in industry events and conferences to promote JVM Realty and stay current on best practices.
- Serve as primary marketing contact for onsite and vendor partnership teams.
- Provide technical guidance and support to onsite and corporate teams.
- Collaborate with Operations Specialists support teams on marketing programs to further enhance our real time and forecasted training initiatives.
- Monitor digital advertisement campaigns, social media channels and external Internet Listings Service (ILS) platforms.
- Develop marketing strategies and programs to support portfolio business and financial goals.
- Assist in maintaining and improving lead tracking compliance across all lead sources with our Property Management Software (PMS) and CRM solutions.
- Monitor external vendor reporting and collaborate with marketing team on analysis.
- Assist with lead generation assessments for performance and brand marketing team members.
- Collaborate with marketing teams, vendor partners and Operations Specialists to provide training and support on marketing systems, processes, lead generation strategies, and best practices.
- Assist in acquisition and disposition assignments by managing digital assets and campaign agreements.
- Provide marketing budget recommendations for acquisitions and support annual budgeting efforts.
- Conduct monthly touchpoints with Marketing & Sales Executive Leadership to discuss client expectations, marketing goals, and marketing support.
- Meet with advertising and marketing partners regularly to review proposed service contracts, monitor product performance and service quality, and fine-tune services/budgets to achieve optimal results.
- Bachelor’s degree in marketing, business, or related field
- 5+ years of experience in leasing and marketing in the multifamily industry
- Familiarity and working knowledge of the latest digital marketing platforms to include Google Ads Manager, Google Analytics, and Facebook Business Manager.
- Strong organizational and self-motivating abilities
- Strong sense of responsibility for delivering results, making sure requests are addressed and resolved with urgency.
- Experience developing and executing successful marketing campaigns across various platforms.
- Aptitude for critical thinking and problem solving along with strong attention to details.
- Strong analytical skills with the ability to analyze data and report on marketing ROI
- Excellent communication and interpersonal skills.
- Knowledge of the multifamily industry, including leasing and marketing trends and best practices.
- Ability to work independently and prioritize multiple projects in a fast-paced environment.
- Proficiency with Microsoft Office Suite required.
- Knowledge of RealPage products, G5 + LL, Onesite, ILS’ and Knock is a plus.
Who we are:
JVM Realty is a multi-family real estate investment and property management company headquartered in Oak Brook, Illinois. Since 1975, we have built a solid reputation and proven track record for financial success. In every aspect of our business, we are guided by firm principles, a commitment to excellence and integrity. Always. At JVM, we’re Invested in You.
If you are a results-driven, strategic thinker with a passion for marketing and leasing, we encourage you to apply for this exciting opportunity.
We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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