Job description

Digital Sales

The NorthStar Group is seeking an experienced Digital Sales Executive for a temp to perm position, to assist in the planning, execution and optimization of our online marketing efforts on social (Facebook , Twitter ,Instagram, YouTube , TikTok), through SEO optimization, Paid campaigns etc.

Responsibilities

• Assist in the formulation of strategies to build a lasting digital connection with consumers

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)

• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness

• Be actively involved in SEO efforts (keyword, image optimization etc.)

• Prepare online newsletters and promotional emails and organize their distribution through various channels

• Provide creative ideas for content marketing and update website

• Collaborate with designers to improve user experience

• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.) * Acquire insight in online marketing trends and keep strategies up-to-date * Maintain partnerships with media agencies and vendors

Skills

• Proven experience as Digital Marketing Executive or similar role

• Excellent understanding of digital marketing concepts and best practices

• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM

• Working knowledge of ad serving tools (e.g., DART, Atlas)

• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)

• Skills and experience in creative content writing

• Analytical mindset and critical thinking

• Excellent communication and interpersonal skills

Job Type: Temporary

Pay: $34,020.60 - $90,000.00 per year

Schedule:

• Monday to Friday
• Weekend availability

License/Certification:

• Driver's License (Preferred)

Work Location: Remote

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