Job description

We seek an energetic and skilled copywriter to join our talented in-house creative studio team on a contract basis. The Client is part of the Global Enterprise Marketing function within Global Marketing and Loyalty. The creative studio partners with cross-functional teams across the organization to build marketing platforms and consumer campaigns to drive consumer awareness, engagement, preference and loyalty with Client and our 18 brands. You will have a passion for developing and executing creative solutions that consistently and clearly communicate the Client portfolio brand identity, positioning and messaging through all brand areas (including print, web, social media, events, B2B and B2C marketing collateral, internal marketing, etc.), and effectively communicate the strategic intent for each tactic.

You will work alongside our Creative Director, design, copy and account teams to conceive, develop and produce effective marketing and advertising campaigns. You will craft creative strategies, concepts, messaging, headlines, slogans and body copy for OmniChannel campaigns. This position will also provide scriptwriting and internal communications pieces when necessary. The most common types of projects you can expect to work on are banner ads, emails, social content (planned stories, posts and also real-time), branding projects and large campaigns.

More specifically, you will:

As a contractor in this role, you will be responsible for:

• Proactively understanding and gaining knowledge of our brands, target audiences and competitor activities.
• Liaise with internal stakeholders to interpret and write creative briefs.
• Develop creative ideas and concepts, often in partnership with the Creative Director and Senior Designers.
• Write clear, persuasive, original copy through the various iterations of the project.
• Present and provide business rationale for creative ideas to our internal stakeholders for approval and development.
• Evolve, revise or redevelop advertisements or campaigns in response to feedback from the Creative Director, or internal stakeholders.
• Use campaign performance data to understand the effectiveness of campaigns and apply key learnings to future camapigns

What are we looking for?

We believe the success in this role will demonstrate itself through the following attributes and skills:

• Ability to work on multiple campaigns for various internal brand clients at once, often in a dynamic, fast-paced environment with tight deadlines
• Strong presentation and communication skills with the ability to inspire and sell creative rationale to senior management, and cross functional teams
• Staying up-to-date with popular culture and trends
• Self-motivation, flexibility, stamina and the ability to adapt
• Confidence, enthusiasm and determination
• Accuracy and attention to detail
• Resilience with ability to accept criticism of your work
• Market awareness with the ability to understand the target audiences
• Collaboration, with ability to work in partnership with stakeholders across multiple functions
• Ability to form strong working relationships quickly

To fulfill this role successfully, you should demonstrate the following minimum qualifications:

Five (5) years of professional work experience
Strong analytical skills
Strong copy editing skills
Write excellent, clear copy in a variety of styles with accurate spelling and grammar
Excellent research skills
Comfort working on a range of projects from short-form (like headlines) to longer-form (like brand positioning)

It would be helpful in this position for you to demonstrate the following capabilities and distinctions:

Have an interest in popular culture, new trends and styles
Experience working at a creative agency
Experience in hospitality or consumer brands
5+ years of copyediting and copywriting
BA/BS Bachelor's Degree in English, Communication, Journalism or relative field

Job Type: Contract

Salary: $51.18 per hour

Schedule:

• 8 hour shift

Application Question(s):

• Are you able to work on W2?
• What's your most active email address?
• How much is your preferred rate per hour?
• Are you okay with working on a 6 months contract job?
• Eclaro is a staffing firm and we're working on a vendor management system. Are you okay with providing your date of birth (just the month and the day without the year)?
• Eclaro is a staffing firm and we're working on a vendor management system. Are you oaky with providing the last 4 digits of your SSN?
• If you are selected, how soon can you start?

Education:

• Bachelor's (Preferred)

Experience:

• Marketing: 5 years (Preferred)
• Copywriting: 5 years (Preferred)

Work Location: Remote

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