The Communications Director is a key member of the Truman senior leadership team and will be responsible for the external brand identity, strategic and crisis communications operations, and social media strategy and operations of the Truman Center and the Truman National Security Project. Key duties include a full assessment of existing communications functions, including Truman marketing and branding, messaging platforms, content development strategy, and social media strategy and management. In coordination with the senior team, the Communications Director will develop media partnerships and collaborations with member and external voices that expand Truman’s reach, engagement, and impact with key audiences.

The Communications Director will report directly to the President and CEO.

Truman’s Commitment to Diversity, Equity, Inclusion and Justice: Truman Center for National Policy and Truman National Security Project are leaders in the movement to advance diversity, equity, inclusion, and justice (DEIJ) as national security imperatives. In consultation with our Boards of Directors, Truman members, and a wide range of stakeholders, Truman continues to make strides toward creating a more just and equal world. Expanding the diversity of Americans who contribute to every level of the U.S. national security and foreign policy community not only enhances our nation’s security, but also strengthens U.S. global leadership and moral authority. American foreign policy is strongest when a variety of thoughts and perspectives are reflected in our domestic policies and foreign affairs.

Studies have shown that women, nonbinary folks, and People of Color are less likely to apply for jobs unless they believe they meet every single qualification in a job description. We are committed to building a diverse and inclusive organization and we are most interested in finding the best candidate for the job. That candidate may come from a background less traditional to our field of work, and that’s okay. We strongly encourage you to apply, even if you don’t believe you meet every one of the qualifications described. But be certain to include a thoughtful cover letter with your application. No candidate will not be considered without one.

Key Responsibilities:

• Assess and enhance existing marketing and branding strategies for the organization;
• Participate in setting organizational policies, establishing strategic priorities, and advancing organizational development plans;
• Serve as the brand manager for the organization;
• Oversee marketing collateral design and production;
• Oversee media relations, including developing media partnerships;
• Develop and maintain digital and external content strategy in coordination with Truman strategic priorities and events;
• Develop and execute Truman-branded social strategy, including Truman blog;
• Develop new/reinvigorated non-press content to improve communications with members and public (use of video, online and virtual events);
• Supervise maintenance of all online platforms, and cultivate the organization's digital communities and stakeholder engagement;
• Track metrics and conduct regular after-action reviews of communication initiatives to measure and evaluate the marketing success;
• Manage a combination of staff and consultants.

Successful candidates will have a combination of:

• Minimum 7 years of relevant professional experience and demonstrated experience in dynamic national security and foreign policy issues;
• Demonstrable expertise in the principles of strategic planning including audience and message segmentation, editorial and content planning, as well as robust quantitative and qualitative approaches to prove content effectiveness;
• Proven ability in developing digital strategies that achieve grasstops advocacy campaign objectives;
• Exceptional skill with written and verbal communications and ability to effectively communicate strategic recommendations;
• Significant knowledge of the social and digital ecosystem, including social platforms;
• Strategic and hands-on understanding of the principles of paid media planning and how to incorporate advertising into comprehensive content strategies designed to engage a variety of audiences across digital and social channels;
• Experience presenting and articulating integrated digital strategy, including campaign goals, objectives, and measures of success;
• Experience developing data-driven content strategies required and experience developing strategies informed by CRM and third-party data;
• Experience developing and conducting ongoing content performance tests and implementing optimizations;
• Basic graphic design and video editing;
• Experience planning and executing content effectiveness studies across social platforms;
• Ability to analyze and synthesize data from all digital channels, drawing insights from the data to inform future recommendations and strategies;
• Proven ability to meet deadlines, juggle multiple projects, and work independently in a fast-paced environment; and
• Team management and supervisory experience.

PREFERRED

• Master's degree in a relevant field
• Digital/creative agency, non-profit, and/or public policy experience;
• Experience with Google Analytics, Google Tag Manager, and the Facebook and Twitter pixels as well as social media management tools such as Sprout Social or Hootsuite Enterprise;
• Experience in working in Adobe Premier Pro.