Veyl Ventures partners with leading experts across the health, beauty, and wellness industries to develop some of today’s most innovative lifestyle-focused and sustainably minded brands. The Veyl portfolio and culture prioritize people, planet and pets - making up a community of 100+ passionate and committed CPG leaders across the globe. By reinventing the traditional business model, Veyl efficiently scales our owned and operated brands with proven accelerated success.

Position Summary:

This role will work closely with strategic and creative leadership to create compelling content and copy that shares the story and vision of our brands, making an impact across our platforms including websites, blogs, videos, email, advertising, social media, infographics, and more. The Brand Copywriter will understand the needs of our consumers, know the brand voice, and be able to leverage storytelling to craft messaging that strengthen all aspects of marketing and brand awareness.

This is a unique opportunity to work with our teams supporting some of our exciting brands such as Dr. Kellyann, with more to come in the future!

Dr. Kellyann: Our functional food and beauty brand with co-creator Dr. Kellyann Petrucci. Dr. Kellyann Petrucci is a doctor specializing in biological medicine, a certified nutritionist, and a New York Times best-selling author. Dr Kellyann’s mission is to deliver the most trustworthy health products in a system that makes sense by continuing to be honest, authentic, dedicated, and caring.

Essential Duties:

• Write clear, relevant marketing copy to promote our products and services across multiple media channels and content formats
• Work cross-functionally with our internal product, sales and marketing experts to bring multi-channel marketing strategies to life.
• Leverage marketing insight to develop short- and long-form content that speaks to the various stages of a buyer's journey and leads to quality conversions.
• Work collaboratively with the creative team and strategic marketing teams to write copy that strengthens the brand identity and product positioning across a multitude of communication channels including video, print, advertising, email, experiential, digital, and more.
• Develop compelling content and copy for digital properties including landing pages, product pages, and blogs, to keep website visitors engaged and lead them to act.
• Collaborate with our communications and demand generation teams to build an integrated content calendar that aligns with the marketing campaign calendar and product roadmap.
• Ensure copy aligns with brand voice and in-house guidelines.
• Create and edit original copy that is accurate, well-researched, and meets project needs.
• Edits and proofreads all copy before it goes live.

Requirements:

• 5+ years' experience in a similar role within Health & Wellness preferred
• Relevant Marketing, PR or Communications degree highly regarded
• Have a positive can-do attitude and an ability to think creatively and outside the box
• Possess strong communication skills and a creative flair to work well independently and as part of a team

Perks & Benefits

• Flexible PTO and paid holidays
• Summer Fridays - We provide downtime the first Friday in July, August and September
• Paid Volunteer Time Off to connect with your community
• Company- sponsored wellness programs
• 100% remote opportunities
• Company-sponsored health insurance and 401k
• Free products upon hiring and employee discounts for all of our brands

Veyl Ventures is an EOE/Veterans/Disabled/LGBTQ employer!

At Veyl, our goal is to be a diverse and inclusive workplace that is representative, at all job levels, of the customers we serve and the communities we operate in. We are proud to be an inclusive company as an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind. We believe that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool. If you are thinking about joining our team, we expect that you would agree!