Analyst, Franchisee Communications, BK, US&C
Job description
About Restaurant Brands International:
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with more than $35 billion in annual system-wide sales and over 28,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI working towards its goal of improving sustainable outcomes related to its food, the planet, and people and communities.
Job Summary:
We are looking for an individual who is passionate about solving communications problems and testing new ideas with excellent writing and editing chops, attention to detail, and ability to work in a fast-paced environment.
This new role is responsible for translating business priorities to Burger King franchisees and connecting the dots to make communications more impactful and effective. They will have the unique opportunity to support the evolution of the franchisee and restaurant communications strategy for Burger King while leading the day-to-day responsibilities for the brand, including content creation, channel management, and data/metrics analysis to drive content strategy.
The ideal candidate will have strong interpersonal and writing skills with some experience in communication and restaurant operations.
Core Responsibilities:
- Support Manager of Franchisee & Restaurant Communications in creating and implementing insights-driven franchise communications strategy for Burger King
- Support content creation, consistent messaging, and connectivity to brand strategy across communication channels including newsletters, webcasts, and in-person events
- Create and edit content across channels tailored to target audience and manage process from beginning to end (idea to approval to execution to analysis)
- Lead reporting on content performance and advise team on what's effective in aligning franchisees to business strategy, and recommend test and learn tactics
- Manage and become an expert on communication platforms/software
- Build strong relationships and work cross-functionally to keep a pulse on business priorities and advise leadership on most effective way to deliver messages
- Connect with franchisee communications experts across sister brands (Popeyes, Firehouse Subs and Tim Hortons) to share best practices
Education and Qualifications:
- Bachelor's degree
- Ability to work in a fast-paced, dynamic environment with the ability to manage multiple tasks simultaneously while meeting deadlines and objectives
- Ability to craft and communicate a compelling message/tell a story (with writing samples to show)
- High attention to detail
- Team player with strong interpersonal skills to work in a collaborative environment
- Ability to synthesize large volumes of information and translate into clear and concise messaging
- Experience in the restaurant and/or hospitality industry, with restaurant or store operations/communications experience preferred
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
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